A Sydney-based coffee brand has launched the first-ever Aussie recycling program for coffee-lovers.
Launched today, Aussie coffee brand Seven Miles has announced a new recycling scheme with Terracycle - the leaders in recycling the non-recyclable.
The two companies have embarked on a journey to reduce the amount of coffee waste that ends up in landfill.
"Everything we do is in the pursuit of exceptional coffee, and for us that includes the journey form bean to cup, and beyond. We know our consumers want to make more sustainable shoices, and our exciting new TerraCycle partnership means this can now include even the bags their coffee comes in!" says Jenny Willitis, CEO of Seven Miles.
What is it?
The brand new scheme allows consumers to recycle coffee bags. Historically, coffee bags have been non-recyclable, so they often end up in landfill.
This initiative is also completely free and is open to households and businesses nationwide.
Once in place, it is expected that this program will save over 16 tonnes of coffee waste, which usually ends up in landfill, over the next five years.
How do you take part?
All you have to do is collect any used coffee bags and capsules, download a postage label and send them directly to TerraCycle via Australia Post.
How does it work?
TerraCycle melts the coffee bags and capsules into raw materials, which will be used to make an entirely new product.
This program is part of a bigger series of steps that will make lay out a more sustainable future for the business.
Dubbed 7 Miles in the Right Direction, the seven steps include: the TerraCycle Parntership, recyclable paper cups, reusable cups, making coffee bags shorter, introducing solar power, green bean coffee sacks are used to line animal enclosures at Taronga Zoo and having used coffee grounds be collected by local farms to be used as fertiliser.