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Flavour Forecast for 2013

McCormick Foods Australia has unveiled its Flavour Forecast® for 2013.

Now in its thirteenth year, the report is an annual spotlight on the emerging trends expected to drive flavour innovation over the next several years.

The report is created by a team of McCormick chefs, sensory scientists, dietitians, trend trackers, marketing experts and food technologists from around the world. In its second year as a global report, the Flavour Forecast showcases trends and flavours taking root in cultures spanning Asia, Australia, Europe, Africa, Latin America and North America.

There are five leading global trends with 10 flavour combinations which illustrate how these trends are coming to life through taste:

No Apologies Necessary – Diving headfirst into sumptuous flavours to enjoy the gratification of a momentary escape

o Decadent Bitter Chocolate, Sweet Basil & Passion Fruit – An intensely indulgent combo that delights all the senses
o Black Rum, Charred Orange & Allspice – An instant tropical getaway, this sultry collision balances richness and warmth

Personally Handcrafted – A hands-on approach showcasing the very best of ourselves

o Cider, Sage & Molasses – Rustic and comforting, this combo brings natural goodness to every meal of the day
o Smoked Tomato, Rosemary, Chilli & Sweet Onion – Smoky, sweet and spicy flavours energize handcrafted ketchup, sauces, jams and more

Empowered Eating – Creating health and wellness harmony through a highly personalised, flexible approach

o Farro Grain, Blackberry & Clove – Healthy ancient grain rediscovered with powerful hits of fruit and spice
o Market-Fresh Broccoli & Dukkah (blend of cumin, coriander, sesame and nuts) – Satisfying flavours and textures, mixing unexpected varieties of broccoli with Middle Eastern spice blend

Hidden Potential – A waste-not mentality, uncovering the fullest flavours from every last part of the ingredient

o Hearty Meat Cuts, Plantain & Cinnamon Quills – A new take on meat and potatoes, these ingredients inspire creative approaches that unlock their full flavour potential
o Artichoke, Paprika & Hazelnut – Ingredients you thought you knew invite new explorations, unleashing their deliciously versatile starring qualities

Global My Way – Discovering the unlimited flavour possibilities of global ingredients, beyond traditional roles in “ethnic” cuisines

o Japanese Katsu Sauce & Oregano – Tangy flavours of BBQ and steak sauce create the next go-to condiment
o Anise & Cajeta (Mexican caramel sauce) – Sweet, rich delight transports desserts and savoury dishes to new places

To download a copy of the Flavour Forecast 2013 Report or explore the mouth-watering flavour combinations and recipes, visit


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